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Monday, 24 June 2002

Classical delusions

Given the name of my weblog, I may not in a strong position to make fun of technologists' classical allusions, but I suggest that the Microsoft engineer who came up with Palladium go and read Robert Graves' 'the Greek Myths'.

The Palladium was a statue built by Athene to memorialise her friend Pallas, who she accidentally killed during a tournament. Perhaps this is Microsoft's memorial to the open Internet?

One of the claims they make:
Controls your information after you send it . Palladium is being offered to the studios and record labels as a way to distribute music and film with �digital rights management� (DRM). This could allow users to exercise �fair use� (like making personal copies of a CD) and publishers could at least start releasing works that cut a compromise between free and locked-down. But a more interesting possibility is that Palladium could help introduce DRM to business and just plain people. �It�s a funny thing,� says Bill Gates. �We came at this thinking about music, but then we realized that e-mail and documents were far more interesting domains.� For instance, Palladium might allow you to send out e-mail so that no one (or only certain people) can copy it or forward it to others. Or you could create Word documents that could be read only in the next week. In all cases, it would be the user, not Microsoft, who sets these policies.

This is the crux of the hubris. This is about trusting computers more than people. The Palladium hardware/software in the reader's computer becomes your trusted counterparty, not the person reading the document.

Anyone not running Palladium will not see your document at all. While this may be very attractive to Bill Gates, given what his emails have shown of his plans when read out in court, most of us have different needs.

We are more concerned about persuading people to read our thoughts than preventing them, and through bitter experience we trust people with our inner secrets more than computers.

Posted by Kevin Marks at 12:37

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About Me

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Kevin Marks
Kevin Marks works on IndieWeb and open web tech. From 2011 to 2013 he was VP of Open Cloud Standards at Salesforce. From 2009 to 2010 he was VP of Web Services at BT. From 2007 to 2009, he worked at Google on OpenSocial. From 2003 to 2007 he was Principal Engineer at Technorati responsible for the spiders that make sense of the web and track millions of blogs daily. He has been inventing and innovating for over 25 years in emerging technologies where people, media and computers meet. Before joining Technorati, Kevin spent 5 years in the QuickTime Engineering team at Apple, building video capture and live streaming into OS X. He was a founder of The Multimedia Corporation in the UK, where he served as Production Manager and Executive Producer, shipping million-selling products and winning International awards. He has a Masters degree in Physics from Cambridge University and is a BBC-qualified Video Engineer. One of the driving forces behind microformats.org, he regularly speaks at conferences and symposia on emergent net technologies and their cultural impact.
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