Epeus' epigone

Edifying exquisite equine entrapments

Wednesday, 6 November 2002

Macrovision and Midbar to merge

Maybe they can gather all the snake-oil together in one company and join Dataplay and LiquidAudio in the DRM graveyard
CNET.com By melding the two companies' products, they hope to be able to improve compatibility with computers. The companies also promise that by next year CDs using their joint copy-protection technology will include two versions of songs--one for ordinary CD players, and one that can be loaded onto computer hard drives in much the same way that MP3s can be "ripped" or copied onto computers today. Listeners will not be able to make unrestricted copies of these alternate digital files, but the songs will be able to be transferred to mobile devices such as MP3 players and even burned onto CDs in a limited way, company executives said.

"We've kind of learned over the past year that consumers are really fighting this," said Brian Dunn, Macrovision's senior vice president of business development. "They want more flexibility."


I do hope the labels don't fall for this. If it can be heard, it can be copied. These things are just customer-deterrents.
Posted by Kevin Marks at 00:26

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About Me

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Kevin Marks
Kevin Marks works on IndieWeb and open web tech. From 2011 to 2013 he was VP of Open Cloud Standards at Salesforce. From 2009 to 2010 he was VP of Web Services at BT. From 2007 to 2009, he worked at Google on OpenSocial. From 2003 to 2007 he was Principal Engineer at Technorati responsible for the spiders that make sense of the web and track millions of blogs daily. He has been inventing and innovating for over 25 years in emerging technologies where people, media and computers meet. Before joining Technorati, Kevin spent 5 years in the QuickTime Engineering team at Apple, building video capture and live streaming into OS X. He was a founder of The Multimedia Corporation in the UK, where he served as Production Manager and Executive Producer, shipping million-selling products and winning International awards. He has a Masters degree in Physics from Cambridge University and is a BBC-qualified Video Engineer. One of the driving forces behind microformats.org, he regularly speaks at conferences and symposia on emergent net technologies and their cultural impact.
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